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eMotion - Sentiment Analysis Platform

eMotion is a sophisticated sentiment analysis platform specifically designed to analyze public perception and expert opinions about vehicles. Unlike traditional testing methods, it leverages real-world online data to provide comprehensive market insights and actionable intelligence.

  • Advanced sentiment analysis delivered into quantitative metrics
  • Multi-source data integration
  • Analysis across 20+ categories including performance, design, and technology
  • Analysis across different markets, regions, languages, and source types to understand global perception differences

MORE INFORMATION

Advanced Sentiment Analysis Technology

eMotion harnesses the power of cutting-edge Natural Language Processing (NLP) and Large Language Models (LLMs) to deliver sophisticated sentiment analysis capabilities. The platform systematically extracts positive, neutral, and negative opinions from multiple online sources, transforming subjective customer feedback into concrete quantitative metrics that enable data-driven decision making.

Comprehensive Data Integration

Our platform aggregates information from a diverse ecosystem of online sources including digital magazines, discussion forums, social networks, and video content. This multi-source approach ensures a comprehensive and representative overview of market sentiment, providing you with insights that reflect the full spectrum of public opinion about your vehicles.

Detailed Analysis Framework

eMotion offers focused analysis capabilities that can examine complete vehicles or drill down into specific attributes according to your requirements. The platform conducts analysis across more than 20 different categories, encompassing critical areas such as performance, design, technology, and numerous other vehicle characteristics that matter to your customers.

Global Market Intelligence

The platform provides sophisticated comparative analysis capabilities, allowing you to examine variants across different markets, regions, languages, and source types. This global perspective enables a deep understanding of perception differences across international markets, helping you tailor your strategies to specific regional preferences and cultural contexts.

Contact with our Customer Manager:
Jordi Sánchez
Product Owner DataLab - Digital Solutions
View full details
Jordi Sánchez
Product Owner DataLab - Digital Solutions

Worldwide Coverage

  • Multi-market and multi-language analysis

  • Understanding of regional differences in vehicle perception

Highly Customizable

  • Specific filters based on client needs

  • Customizable attributes, markets, and source types
  • Flexible reporting options

Correlation and Target Setting

  • Run descriptive statistics on selected datasets

  • Study the relationship between test results, metadata and subjective scores
  • Set up regression models to define target ranges for any vehicle functionality

Strategic Decision Support

  • Foundation for informed product development decisions

  • Support for marketing strategy development
  • Data-driven insights for business planning

Continuous Monitoring

  • Periodic monitoring capabilities

  • Track sentiment evolution over time
  • Real-time market perception updates
  • Real-time monitoring

    of brand reputation

  • Significant reduction of

    research times

  • Market positioning opportunities

    through competitor benchmarking

  • Cost-effective alternative

    to traditional market research methods

Ready to learn more about our product?

Contact our Customer Manager:
Jordi Sánchez
Product Owner DataLab - Digital Solutions

Contact us

eMotion: Sentiment Analysis Platform - FAQs

What is the purpose of eMotion?

eMotion is designed to provide valuable insights into public perception and expert opinions of vehicles through advanced sentiment analysis. Unlike traditional testing methods, eMotion analyzes online opinions to deliver a comprehensive view based on real-world market data and authentic user experiences.

What information does eMotion provide?

eMotion offers comprehensive analysis including detailed keyword evaluation, assessment across multiple categories (performance, design, technology, and more), competitive comparisons, market segmentation by country, language, and year, advanced sentiment analysis, and actionable conclusions highlighting both strengths and areas for improvement.

Who can benefit from using eMotion?

The product is valuable for automobile manufacturers, R&D teams, marketing departments, and any organization seeking to understand market perception of their vehicles or competitors' offerings. Its versatility extends beyond the automotive sector, with applications including analysis of customer feedback on facilities, user reviews of charging infrastructure, and other market perception studies across diverse industries.

How is data collected for analysis?

eMotion aggregates data from diverse online sources, including specialized digital publications, discussion forums, social media platforms, and video content. These sources can be customized and filtered according to each client's specific requirements and objectives.

Can eMotion be applied to sectors beyond automotive?

Yes, eMotion's sentiment analysis technology is highly versatile and can be applied to any type of textual data beyond vehicle-related content. It effectively analyzes customer feedback on facilities, user reviews of various products and services, and supports numerous other applications across different industries and use cases.